{"id":32171,"date":"2021-12-22T06:10:10","date_gmt":"2021-12-21T22:10:10","guid":{"rendered":"https:\/\/firstcity.edu.my\/maximise-your-potential-in-the-digitalised-marketing-media-industry\/"},"modified":"2026-02-11T17:00:18","modified_gmt":"2026-02-11T09:00:18","slug":"maximise-your-potential-in-the-digitalised-marketing-media-industry","status":"publish","type":"post","link":"https:\/\/firstcity.edu.my\/cn\/maximise-your-potential-in-the-digitalised-marketing-media-industry\/","title":{"rendered":"MAXIMISE YOUR POTENTIAL IN THE DIGITALISED MARKETING & MEDIA INDUSTRY"},"content":{"rendered":"
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MAXIMISE YOUR POTENTIAL IN THE DIGITALISED MARKETING & MEDIA INDUSTRY<\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n
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Diploma in Mass Communications students have access to a large auditorium for classes. (Picture taken before MCO.)<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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The rapid digitalisation in Malaysia is creating new business opportunities for the economy.<\/p>\n

Online shopping platforms have now become a popular method for businesses to promote and sell their products. While online shopping platforms function the same way as brick and mortar stores, there are elements of entertainment and gamification used to incentives continuous usage of their services.<\/p>\n

To equip job seekers for the challenges of a digitalized workplace, First City University College offers the Diploma in Mass Communication programme, which provides students with knowledge and relevant skills to undertake a broad range of mass media and communication roles anywhere in the world.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n

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Students are exposed to the knowledge and practices of communication, multimedia, photography, journalism, advertising, marketing and broadcasting. Moreover, the modules in this programme serve as a suitable foundation for students who intend to pursue a bachelor\u2019s degree in mass communication.<\/p>\n

Besides the theoretical aspect of studies, students will develop teamwork, leadership, communication, along with entrepreneurial skills through the various projects and assignments given throughout the duration of their programme.<\/p>\n

As part of their programme, students will undergo an internship with a media and communication company, arranged by the Faculty.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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