{"id":36588,"date":"2023-11-28T09:00:35","date_gmt":"2023-11-28T01:00:35","guid":{"rendered":"https:\/\/firstcity.edu.my\/?p=36588"},"modified":"2023-12-15T15:43:07","modified_gmt":"2023-12-15T07:43:07","slug":"visual-merchandising-showcase-at-the-house-of-fashion","status":"publish","type":"post","link":"https:\/\/firstcity.edu.my\/cn\/visual-merchandising-showcase-at-the-house-of-fashion\/","title":{"rendered":"VISUAL MERCHANDISING SHOWCASE AT THE HOUSE OF FASHION"},"content":{"rendered":"
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It was during this time of the year when the Faculty of Design & Built Environment (FDBE) students were deeply immersed in their Visual Merchandising projects, a core module within their bachelor\u2019s degree programmes.<\/p>\n

Collaborating closely with the House of Fashion at Quill City Mall in Kuala Lumpur this year, 32 students from Graphic Design, Interior Architecture and Design, Fashion Marketing and Furniture and Product Design engaged in an exciting visual merchandising initiative on 28 November 2023 at the fashion house.<\/p>\n

Their culminating Visual Merchandising project served as a comprehensive showcase of their profound grasp of the essential principles and practices in effective retail merchandising. This undertaking emphasized the fusion of creativity with strategic planning, aiming to captivate customers and drive both sales and brand loyalty.<\/p>\n

The students utilized an array of visual communication tools such as signage, displays, and graphics to eloquently convey the brand’s message and seamlessly guide customers within the store. Their meticulous attention to detail was evident in aspects like typography, colour contrasts, and the overall visual hierarchy, showcasing their dedication and skill.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>","protected":false},"excerpt":{"rendered":"

It was during this time of the year when the Faculty of Design & Built Environment (FDBE) students were deeply immersed in their Visual Merchandising projects, a core module within […]<\/p>","protected":false},"author":11,"featured_media":36590,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"We extend our congratulations to our student team \u2013 Cornileus Jasper Patrick, Lee Zhi Guan, Jeremy Pun Kheng Ming and Jaden Lee Wai Kin for their achievement in winning the Grand Prize at the Dell Hack2Hire hackathon, surpassing 19 teams from various Malaysian universities and university colleges.","footnotes":""},"categories":[1],"tags":[],"class_list":["post-36588","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"\nVISUAL MERCHANDISING SHOWCASE AT THE HOUSE OF FASHION<\/title>\n<meta name=\"description\" content=\"We extend our congratulations to our student team \u2013 Cornileus Jasper Patrick, Lee Zhi Guan, Jeremy Pun Kheng Ming and Jaden Lee Wai Kin for their achievement in winning the Grand Prize at the Dell Hack2Hire hackathon, surpassing 19 teams from various Malaysian universities and university colleges.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/firstcity.edu.my\/cn\/visual-merchandising-showcase-at-the-house-of-fashion\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"VISUAL MERCHANDISING SHOWCASE AT THE HOUSE OF FASHION\" \/>\n<meta property=\"og:description\" content=\"We extend our congratulations to our student team \u2013 Cornileus Jasper Patrick, Lee Zhi Guan, Jeremy Pun Kheng Ming and Jaden Lee Wai Kin for their achievement in winning the Grand Prize at the Dell Hack2Hire hackathon, surpassing 19 teams from various Malaysian universities and university colleges.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/firstcity.edu.my\/cn\/visual-merchandising-showcase-at-the-house-of-fashion\/\" \/>\n<meta property=\"og:site_name\" content=\"First City University College Malaysia\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-28T01:00:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-12-15T07:43:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/firstcity.edu.my\/wp-content\/uploads\/2023\/11\/visual-merchandising-showcase-at-the-house-of-fashion.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Samuel Yong\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/firstcity.edu.my\/visual-merchandising-showcase-at-the-house-of-fashion\/\",\"url\":\"https:\/\/firstcity.edu.my\/visual-merchandising-showcase-at-the-house-of-fashion\/\",\"name\":\"VISUAL MERCHANDISING SHOWCASE AT THE HOUSE OF FASHION - 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