{"id":50339,"date":"2025-04-20T09:00:40","date_gmt":"2025-04-20T01:00:40","guid":{"rendered":"https:\/\/firstcity.edu.my\/?p=50339"},"modified":"2025-06-11T18:59:28","modified_gmt":"2025-06-11T10:59:28","slug":"foreva-loved-campaign-brings-sdg12-awareness-to-life-through-fashion","status":"publish","type":"post","link":"https:\/\/firstcity.edu.my\/cn\/foreva-loved-campaign-brings-sdg12-awareness-to-life-through-fashion\/","title":{"rendered":"\u201cFOREVA LOVED\u201d CAMPAIGN BRINGS SDG12 AWARENESS TO LIFE THROUGH FASHION"},"content":{"rendered":"<p>The foyer turned into a space for sustainable reflection from 15th to 20th April 2025, as final year students from the BA (Honours) in Fashion Marketing programme hosted the \u201cForeva Loved\u201d campaign, a meaningful initiative to promote SDG12: Responsible Consumption and Production.<\/p><p>Led by four final-year students, Nur Arinah binti Bakhtiar, Goh Chia Zhi, Lim Hui Enn and Jenice Ng En Yi, with support from four Year 2 students, the week-long campaign showcased sustainable fashion practices through creative exhibits, interactive discussions, and engaging displays at the Red Canvas. Visitors were invited to rethink their consumption habits, learn about eco-friendly alternatives, and explore how circular economy models can help reduce fashion waste.<\/p><p>Participants walked away with more than just knowledge, they left inspired. \u201cThis project has been very insightful,\u201d said Nur Arinah. \u201cWe got to experience first-hand the many ways of being responsible fashion consumers.\u201d Goh Chia Zhi, added, \u201cI hope more people take initiative after seeing what sustainable fashion can look like.\u201d<\/p><p>The campaign brought environmental awareness to the forefront and showcased the power of student collaboration and creativity in driving positive change.<\/p><p>.<\/p>","protected":false},"excerpt":{"rendered":"<p>The foyer turned into a space for sustainable reflection from 15th to 20th April 2025, as final year students from the BA (Honours) in Fashion Marketing programme hosted the \u201cForeva [&hellip;]<\/p>","protected":false},"author":11,"featured_media":50341,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"The foyer turned into a space for sustainable reflection from 15th to 20th April 2025, as final year students from the BA (Honours) in Fashion Marketing programme hosted the \u201cForeva Loved\u201d campaign, a meaningful initiative to promote SDG12: Responsible Consumption and Production.","footnotes":""},"categories":[1],"tags":[],"class_list":["post-50339","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - 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