FBHC Students Visit Multinational Advertising And Public Relations Company

You can leverage your degree to become a successful entrepreneur in the fashion industry!

That was the message given to our students from the BA (Hons) in Fashion Marketing programme when Fashion Marketing lecturer Grace Gan brought them to “The Queen of Shoe Heaven – The Entrepreneurial Tale” event on 4 March 2023 at Menara Great Eastern, Kuala Lumpur.

It was an inspiring event for the Fashion Marketing students as they had the opportunity to learn from a successful entrepreneur like Christy Ng and see how they can apply their degree in the fashion industry.

Christy Ng was the founder and CEO of Christy Ng range of products. She is a self-taught entrepreneur and designer, and she now sells her bags and shoes to over 70 markets globally.

The time spent at the event was made even sweeter when our student Fion Chong Xiao Bing won a Christy Ng tote bag in a lucky draw. Coincidentally, Fion was involved in a project launching her own tote bag in 2022 when she was a Year 2 student of the Fashion Marketing programme.

Our Fashion Marketing students were often reminded that entrepreneurship takes hard work and dedication, but with the right mindset and strategy, they can succeed in becoming an entrepreneur in the fashion industry.