Students Bring Visual Merchandising Concepts to Life with L’Occitane-Inspired Showcase

On 18 August 2026, Visual Merchandising students at First City University College brought their creative concepts to life through a final project inspired by L’Occitane’s brand identity. Working in groups, students developed and executed visual merchandising displays before presenting their concepts, design rationale and final outcomes.

The hands-on project gave students practical experience in planning, designing, styling and executing a professional visual merchandising display. Beyond developing their creativity, the process strengthened teamwork, communication and presentation skills while giving students a better understanding of industry expectations and how brand identity can be translated into an engaging visual experience.